Consistency in Google Docs

When a user makes a spelling error, with a right click, it says “did you mean:  ” For a very long time, the phrase “did you mean” has been used in the search function of Google, a function that most users are familiar with long-term.

With this in mind, we can see that Google is taking advantage of that comfort. It becomes a cycle which is clever for marketing. We get comfortable with the wording > we see it in another place in Google’s applications > we get comfortable with that application > we get comfortable with Google.

Screen Shot 2017-03-06 at 1.10.07 PM.png

 

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